Pregnancy is a special journey and making sure your body gets the right nutrients is key to supporting both you and your baby’s health. Ritual Prenatal is a multivitamin designed to fill in those nutritional gaps, helping mums-to-be stay strong and healthy throughout this important time.
With clean, traceable ingredients and a formula that is easy on the stomach, it has become a go-to choice for many women.
But how do you know if Ritual Prenatal is the right choice for your pregnancy?
What is Ritual Prenatal?

Ritual Prenatal is a carefully made multivitamin designed to support women during pregnancy, before conception and while breastfeeding. It helps provide essential nutrients needed for both the mother and her baby. During pregnancy, a woman’s body goes through many changes, and her nutritional needs increase. Ritual Prenatal aims to fill those gaps by offering key vitamins and minerals important for both mother and baby.
One of the key ingredients in Ritual Prenatal is folate, which is important for the baby’s brain and spine development. It also includes omega-3 DHA, which supports the baby’s brain and eye growth. Another crucial element is iron, which helps in producing healthy blood for both the mother and the baby, especially as the baby develops and the body needs more blood.
Ritual Prenatal also contains vitamin D, magnesium and calcium, which are important for the bones and overall health. These nutrients are chosen for their ability to support a healthy pregnancy and ensure that both the mother and baby are getting what they need.
One of the reasons many women choose Ritual Prenatal is because of its focus on quality. The company prides itself on using clean ingredients, meaning no artificial colours or unnecessary additives. The vitamins are also made in a way that is easy to absorb, making them more effective.
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Ritual Prenatal ingredients

Here is a breakdown of the main nutrients found in Ritual Prenatal:
1. Folate (Methylated Folate)
Folate is a vital nutrient for pregnant women as it helps in the proper development of the baby’s brain and spinal cord. Ritual uses methylated folate, a form that is more easily absorbed by the body. This ensures that both the mother and the baby get enough of this crucial nutrient to prevent neural tube defects and support healthy growth.
2. Omega-3 DHA (from Microalgae)
DHA is an omega-3 fatty acid that plays a major role in the development of the baby’s brain and eyes. Instead of sourcing it from fish oil, Ritual gets its DHA from microalgae, making it a more sustainable and plant-based option. This is especially helpful for women who prefer to avoid animal products.
3. Iron (Ferrous Bisglycinate)

Pregnant women often need extra iron to support the increase in blood volume and to help deliver oxygen to the baby. Ritual uses ferrous bis-glycinate, a gentle form of iron that is less likely to cause the common side effects of iron supplements, like stomach upset or constipation.
4. Vitamin D3 (from Lichen)
Vitamin D3 is important for bone health, both for the mother and the developing baby. It helps the body absorb calcium, ensuring strong bones and teeth. Ritual sources its vitamin D3 from lichen, another plant-based option, which makes it easier for women to get their daily dose, especially those who might not get enough sunlight.
5. Vitamin B12 (Methylcobalamin)
Vitamin B12 is essential for keeping the body’s nerves and blood cells healthy and helps prevent certain types of anaemia. Ritual uses methylcobalamin, the natural form of B12 that’s easier for the body to absorb, ensuring proper energy levels and supporting the baby’s nervous system development.
6. Magnesium
Magnesium helps with muscle function, supports the immune system and ensures healthy blood pressure. It also plays a role in bone development for the baby. Ritual includes magnesium in its formula to meet the increased demand during pregnancy.
7. Calcium
Calcium is necessary for the development of strong bones and teeth, both for the baby and the mother. It also supports muscle and nerve function. Since many women do not get enough calcium from food alone, Ritual ensures that this key nutrient is included in their prenatal formula.
8. Choline
Choline is important for brain development and helps reduce the risk of birth defects. While not all prenatal vitamins include choline, Ritual does, recognising its role in the healthy growth of the baby’s brain and nervous system.
9. Iodine
Iodine is crucial for the proper functioning of the thyroid, which regulates metabolism. During pregnancy, it helps with the baby’s brain development and supports the mother’s thyroid health as well.
10. Biotin
Biotin, also known as vitamin B7, helps support healthy hair, skin and nails. It also plays a role in the body’s metabolism and is important during pregnancy as biotin levels can sometimes drop during this time.
These ingredients work together to ensure that both the mother and baby are getting the essential nutrients needed during pregnancy. Ritual’s focus on using bioavailable forms of these nutrients, along with clean, plant-based sources, makes it a go-to choice for women looking for a simple but effective prenatal vitamin.
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How to get Ritual Prenatal?

Getting Ritual Prenatal is quite straightforward and Ritual has made the process as simple and convenient as possible for expectant mothers or those planning to conceive.
Whether you are looking to make a one-time purchase or prefer the convenience of a subscription model, here is a comprehensive guide to help you get Ritual Prenatal:
1. Purchase directly from the Ritual website
The most direct way to get Ritual Prenatal is through their official website. Here is how you can go about it:
- Visit the Ritual website: Go to www.ritual.com. The website is user-friendly and allows you to browse through the various supplements Ritual offers, including prenatal vitamins.
- Select Ritual Prenatal: Once you’re on the website, navigate to the section for Prenatal Vitamins. Here, you’ll find detailed information about the ingredients, the benefits, and customer reviews.
- Choose your plan: Ritual primarily operates on a subscription basis, which means you sign up for monthly deliveries of your vitamins. The subscription model is ideal because it ensures that you never run out of your prenatal vitamins. You can modify or cancel the subscription at any time, making it flexible to suit your needs. There’s typically a one-month supply per bottle, and the vitamins are delivered to your doorstep.
Standard subscription: You can choose to subscribe and receive your prenatal vitamins monthly. The subscription usually comes with a slight discount compared to one-time purchases, and you’re free to pause, adjust, or cancel anytime.
One-time purchase: If you prefer to try Ritual Prenatal without committing to a subscription, there is an option to make a one-time purchase. This is perfect if you want to test it out before deciding on a longer-term commitment.
- Fill in your details: Once you have selected the product and plan, you will be prompted to enter your shipping and payment details. Ritual offers free shipping in many areas, making it convenient for customers in the United States.
- Confirm and wait for delivery: After completing your purchase, Ritual Prenatal will be shipped directly to your address. The vitamins typically arrive within a few business days, depending on your location.
2. International availability
If you are outside the United States, Ritual Prenatal may still be available to you, but it’s important to check the company’s international shipping policies. As of now, Ritual delivers to certain countries but shipping fees and delivery times may vary.
- Check for international shipping: Visit the Ritual website’s shipping section to confirm if they deliver to your country. If available, the steps are the same as purchasing in the U.S., though shipping times and costs may differ.
- Alternative sellers: In some countries where Ritual does not ship directly, you may find their products available through third-party retailers or platforms that specialise in importing health products. However, buying from a trusted source is essential to ensure product authenticity.
3. Ritual subscription features
The Ritual subscription plan comes with a lot of flexibility, designed to make prenatal vitamins smooth and hassle-free.
Here are some key features that come with subscribing:
- Monthly delivery: Each month, you will automatically receive your Ritual Prenatal without having to re-order. This is convenient, especially during pregnancy, when keeping track of supplements is important.
- Free shipping: For most U.S. customers, shipping is free and your package will arrive at your doorstep. This adds to the convenience as there are no hidden costs.
- Pause or cancel anytime: You are not locked into a contract. If you need to pause the subscription due to travel or a change in circumstances, you can easily do so through your account. Likewise, you can cancel if you decide to stop using Ritual Prenatal.
- Subscription Discounts: Ritual offers a lower price for customers who choose the subscription plan, so it’s more cost-effective than buying the product on a one-off basis.
4. Retail store availability
Currently, Ritual Prenatal is primarily available through its official website. However, they have also expanded to working with certain retail partners, both online and in physical stores.
- Target: Ritual products, including prenatal vitamins, are available at select target stores in the U.S. You can check online to see if your local Target carries it. This is a convenient option if you prefer to pick up the vitamins in person or want them immediately.
- Amazon: Although Ritual prefers direct sales through its site, they do offer limited availability through Amazon. If you are an Amazon customer, search for Ritual Prenatal and see if it is available for fast shipping via platforms like Amazon Prime.
5. Special discounts and offers
Ritual often runs promotions for new customers. These may include discounts on the first month of a subscription or special bundles with other Ritual products, such as their postnatal vitamins or protein supplements.
- First-time customer discounts: Look out for offers that provide a percentage off your first month’s subscription. This is a great way to start using Ritual Prenatal at a lower cost.
- Referral programme: Ritual also offers a referral program where existing customers can refer friends and earn rewards, such as discounts on future orders.
6. Mobile app for easy management
Ritual has developed a mobile app that makes managing your subscription even easier. Through the app, you can:
- Track your orders and see when your next bottle of prenatal vitamins will arrive.
- Modify your subscription plan, whether you want to delay your next shipment or add additional products.
- Access educational resources about the nutrients in Ritual Prenatal and their importance during pregnancy.
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